Click on your Brand name to view a drop-down list of all the Brands you've connected to your Portal on Zoho Social.
From the drop-down on your compose screen, select the Brand for which you'd like to make the post.
Click + on the top left of your compose screen to view a list of the social channels you've connected to your Brand.
Select the social channel(s) for which you'd like to make a post.
You can also pin your social channels to the compose box. The pinned social channels will be selected by default every time you open the compose screen.
The following table lists the maximum character limit for each channel as defined by respective social networks:
Social Channels | Character Limit |
Facebook Page | 63,206 |
Facebook Group | 63,206 |
Twitter Profile | 280 |
LinkedIn Page | 1,300 |
LinkedIn Profile | 1,300 |
Google My Business | 1,500 |
Instagram | 2,200 |
Make sure that you have selected the Google My Business social channel from the Publishing window that appears when you click on the New Post button.
Click the G icon from your compose screen and select a CTA button from the pop-up that appears: Learn More, Sign Up, Order Online, Book, or Buy.
Enter the link to a website and click Add.
Social networks | Thumbnail preview for links | Images | GIFs | Video upload |
Facebook Page | Yes* | 4 | - | 1 |
Facebook Group | Yes* | 4 | - | 1 |
Twitter | - | 4 | 1 | 1 |
LinkedIn Page | Yes | 1 | - | 1 |
LinkedIn Profile | - | 1 | - | - |
Google My Business | - | 1 | - | - |
Instagram Business Profile | - | 1 | - | 1 |
Instagram Personal Profile | - | 4 | - | - |
After you select the images to be added to a post, they automatically get compressed to suit the upload-requirements provided by different social networks, except for Instagram.
Click Edit to makes changes to specific images on the compose screen.
You will have a wide range of editing options such as filters, image resizing, and cropping tools.
Social Channels | Size | Dimensions | Aspect Ratio |
Facebook Page | 15MB/1MB for PNG | 600 x 315 pixels - 1200 x 630 pixels (recommended) | 16:9 |
Facebook Group | 15MB/1MB for PNG | 600 x 315 pixels - 1200 x 630 pixels (recommended) | 16:9 |
Instagram Personal Profile | Any size | - | - |
Instagram Business Profile | 8MB | Landscape: 1080 x 566 pixels Portrait: 1080 x 1350 pixels Square: 1080 x 1080 pixels | Landscape: 1.91:1 Portrait:4:5 Square: 1:1 |
Twitter Profile | 3MB | Minimum: 4 x 4 pixels Maximum: 2048 x 2048 pixels | Ideal: 2:1 Minimum: 1:1 |
LinkedIn Company Page | 10MB | Maximum: 33,177,600 pixels | 1.91:1 |
LinkedIn Personal Profile | 10MB | Maximum: 33,177,600 pixels | 1.91:1 |
Google My Business | 5MB | 250 x 250 pixels - 3000 x 3000 pixels | - |
When you type/paste a link on the compose screen, you can choose to shorten the URL by clicking the orange link shortening icon on the bottom left corner of your compose screen.
To automatically shorten all the links pasted on your compose screen by default, click the icon on the top left corner of the Home screen and go to Settings.
Click on Publishing Settings and enable the toggle for the option, Auto Shorten Links.
Worried about low internet connection? With the Zoho Social mobile app, you can create content on the move and save your posts as offline drafts. All your draft posts will be synced to your account automatically as soon as you connect to the internet.
You can find all the posts you have saved as drafts under the Posts section.
1) Once you're done crafting your post, click Next on the compose screen.
2) The screen will display options like: Publish Now, Custom Schedule, SmartQ, CustomQ, and Save as Draft.
Publish Now: If you click Publish Now, your post will instantly go live on all the social channels you selected from the compose screen.
Custom Schedule: If you click on Custom Schedule, the screen will display a calendar for you to choose a date and time to schedule your post. You can also choose to Repeat your post once every week or month till a period of time, and then click Schedule.
SmartQ: As you publish more content, SmartQ will start to predict the best time to post based on your audience engagement. If you don't find a date and time suggestion under SmartQ for some reason, you can click Custom Schedule to head back to the calendar view and then schedule your post.
CustomQ: If you click CustomQ, the screen will display a pop-up box where you can add your post to a publishing Queue that you've set up for your Brand.
If you haven't yet set up Queue slots for your Brand already, go to Settings, click Queue Settings, and add Time Slots to your publishing Queue. Setting up a pre-determined schedule for your content is useful if you want to maintain a consistent posting schedule so your audience can expect to see content from you at regular intervals. A CustomQ helps you ensure that your content is spread out and avoid overlapping schedules.
Save as Draft: You can always choose to save your draft post by clicking on this option. You'll also have the option to save a draft post if you happen to close the compose screen before scheduling your post.
The Pause feature in Zoho Social helps you with unforeseen emergency situations when you may need to put your scheduled posts on hold. Working as an in-built crisis button, it puts all your scheduled-posts on hold with a single click until you resume them.